FAQ

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General

Do you need to be nearby to operate the app?

No, the app works over the LTE-M mobile network, allowing you to monitor and control the system from anywhere in the world with network coverage.

Can you identify individual cows through the app?

Yes, you can recognize each cow individually through the app. LED lights on the collars also make it easy to locate specific cows, for example, in a barn setting.

What is Virtual Herding?

Virtual herding enables farmers to remotely guide and move cows around their farm. Cows wear collars that receive sound and vibration cues to direct them to specific areas, such as fresh grazing zones or milking stations. The vibration is gentle and similar to the sensation of a mobile phone vibrating, making it non-stressful for the animals. This is how Collie  saves time and labor while ensuring efficient, low-stress herd management via a mobile app

What is virtual fencing?

Virtual fencing allows cows to graze without the need for physical electric wires. Using GPS, a compass, and sound cues via a collar, cows learn where the virtual boundary is and stay within the designated zone. Instead of seeing a physical fence, cows hear auditory cues to identify the boundary. Studies show no difference in stress levels or behavior between traditional electric fencing and virtual fencing—the only change is the type of cue: visual (seeing a fence) versus auditory (hearing the fence).

Is Collie available in my country?

At present, Collie is exclusively available for dairy cows in the Netherlands and Belgium. To receive updates on availability in your country or for your type of farming, please sign up here.

Is Collie animal-friendly?

Absolutely! At Collie we are proud of our mission to help farmers to farm more sustainably while  improving  the welfare of animals and  increasing biodiversity. All backed by science! Read more about this on our Research page.

Does a virtual fence completely replace a physical fence?

No, a physical outer fence is still required for safety reasons. If an animal moves into a neighboring field, it’s not a major issue, but it becomes a serious concern if the animal strays onto a public road. A physical fence acts as a backup to ensure public and animal safety.

Why use virtual fencing and virtual herding for your cows?

Grazing cows traditionally requires significant time and effort, often taking up to three hours a day to move herds and adjust fences. As a result, many farmers keep their cows indoors or adopt inefficient grazing practices. Virtual fencing and herding simplify the grazing process by allowing you to manage grazing zones and herd movement directly from your mobile phone. This saves time, reduces labor costs, and improves efficiency while enhancing animal welfare, boosting biodiversity, and lowering emissions.

Training

How are new cows or heifers trained?

Newcomers learn from the herd. Cows are social animals and quickly pick up the system by observing others.

At what age can cows wear the collar?

The recommended age is 2 years. Heifers can learn earlier, but collars are usually introduced after they have calved and joined the dairy herd.

Is the Collie system applied to calves?

No, calves typically stay close to their mothers and do not need collars.

How long does the training take?

Initial training of virtual fencing and virtual herding takes 1-2 weeks.

How do cows get trained?

Virtual Fencing: Training begins by drawing a virtual fence in the app, right in front of a physical electric fence. The physical electric fence is then moved further away on a daily basis to teach cows through trial-and-error and over time that hearing a sound means they are approaching the boundary. Over time, cows learn to associate the sound with the boundary, gradually replacing visual cue.

Virtual Herding: Training involves pairing the vibration signal with traditional herding. As the cows learn that the vibration means “move forward,” physical herding is gradually reduced until it is no longer needed.

Functioning

Are there other situations where the collars might temporarily stop working?

Yes, there are several scenarios:

  • Manufacturing defects in the collar.
  • Software bugs that can affect performance.
  • Moisture ingress causing temporary electronic failure.

In most cases, you'll receive a notification via the app, and you should have spare collars available to replace the non-functioning one.

How often does the system fail due to telephone network issues, and what happens to the cows during such outages?

Such failures are rare and typically short-lived. As network technologies improve, both the frequency and duration of these outages are expected to decrease. During an outage, the collars stop functioning, allowing cows to cross virtual fences. This might lead them into undesirable parts of the field, but they rarely leave the field entirely, as the herd's environment appears unchanged to them.

Can Collie be used when cows keep their calves?

Yes, the calves don’t require collars themselves, as they naturally remain near the cows.

Can you encourage cows to seek out the new boundary?

Yes, the absence of sound signals guides cows to discover the new boundary, encouraging exploration and adaptation.

How do cows know when a fence has been moved?

Cows naturally detect the absence of sound signals and explore the new boundary on their own.

Does the Collie system replace the normal data collar, or do cows wear two collars?

Currently, cows that already wear a data or robot collar will wear two collars since Collie focuses on virtual fencing and herding. Future updates will integrate additional functionalities, aiming to eliminate the need for a second data collar.

Does the Collie system replace the normal data collar, or do cows wear two collars?

Currently, cows that already wear a data or robot collar, will wear two collars as Collie focuses on virtual fencing and herding. Future updates will integrate additional functionalities to replace the need for a second data collar.

How does the virtual herding work?

Virtual herding replaces visual cues (seeing a farmer) with physical vibration signals. When a farmer wants to move the herd, a vibration in the cow’s collar signals it to move forward. If a cow goes in the wrong direction, the system uses an audible signal, similar to virtual fencing. Over time, cows fully respond to the vibration, eliminating the need for physical herding.

How does the virtual fencing work?

When a cow approaches the virtual fence:

  1. The collar emits a sound, increasing in volume as the cow gets closer to the boundary.
  2. If the cow continues past the boundary, a mild electric pulse follows.
  3. Once the cow turns back into the designated area, the sound softens until it stops. This system ensures cows can avoid the pulse entirely by responding to the sound cue.

Get Started

Start your journey to smarter, more efficient farming today
"At Collie we know every farm is different. That’s why we like to take the time to listen, answer your questions, and show you the difference Collie can make. Happy to discuss your needs and arrange a live demo."
Daniel Reisman
Daniel Reisman
Co-Founder
Sold out for 2025, limited availability for 2026
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